SAFRIANTI HARAHAP; YAYUK YULIANA. The Influence of Brand Image, Lifestyle and Word Of Mouth on Maybelline Mascara Purchasing Decisions (Case Study in Environmental Community I Medan Denai). Socio-political Communication and Policy Review, [S. l.], v. 1, n. 1, p. 30–39, 2024. DOI: 10.61292/shkr.95. Disponível em: https://ijespgjournal.org/index.php/shkr/article/view/95. Acesso em: 5 nov. 2025.